UI/UX designer. Art/Creative Director.
Be it a small campaign site or a large news website, whatever thematic webpage or app - everything digital gets me excited. To think through the UX design and to later draw the supporting UI design to the UX and to come up with the animations is like a bite of your favorite dessert. I always want more and more and I can never get enough.
I always feel responsible, that the visual language of the brand would be complete and would serve its purpose. Coming up with advertisement campaigns, that get published through several mediums (Tv, print, web, etc.), and leading their creation will always offer interesting challenges. Then again, I also like making logos, printed advertisements, banners, brochures - everything related to graphic design.
To make a team work for a common goal, while taking into account everyones skills and specialties is always a fun challenge. The well being, productivity and determination of my team are the most important things to me as a leader.
My job is to lead the visual identity of the products/ services offered and to improve the Car Rental Gateway brand and reputation, while offering the best UI/UX solutions for our partners and in-house projects. I also lead the in-house design team.
22.10.2018I had to lead a 10 person team, which included marketing designers, animators, advertisment designers and infographists. My main duties were to create design solutions for all of the web, digital and television products of the group and if needed, the cration of new themed graphics. In addition, it was my duty to preserve, follow and renew the design identity of all of the Groups web and digital products (www.postimees.ee) . Furthermore, I had to come up with and lead the creation of new marketing campaigns (social media, web banners, printed materials, etc.).
1.09.2016My job at Äripäev was to design the UX/UI for the mobile and desktop versions of the site (www.aripaev.ee). In addition, I also made the UX/UI designs for all Äripäev's affiliated sites and I designed the marketing materials and infographics.
1.09.2014My job at Swedbank was the head UI/UX designer in the Baltics. The main job was the UI/UX design for the internet bank site and for the mobile apps. I also designed some marketing materials.
15.03.2013At Delfi, my job was to lead a design team and to design all Delfi and Ekspress Group websites in the Baltics and in Ukraine. I also created brands, marketing materials, banners and infographics.
1.03.2006At Findexa Eesti, I worked as a graphic designer and it was my job to design the advertisements, banners and logos.
1.03.2003At Outline Reklaam I worked with printed advertisements and had my first encounter with web design. Most work centered around printed materials but i also did logos and packaging.
1.02.2002 It is a rarity to find a designer who would be so creative and at the same time consider deadlines as something you keep at all costs. It is even rarer to find someone who, on top of her profession skills, manages teams and people as well as she does. Truly a great team player and my nr one to go to person when it comes to design.
Mari-Liis SaksProduct Owner at Car Rental Gateway Limited I have been working side by side with Merilin for 15 years. She is one of the most consistent UX/UI designers I have ever met. Her design is always top-notch! She is a profound professional that can manage time perfectly well - a rare combination nowadays! Thanks for being always 10/10! High fives!
Kerttu MetsarChief Digital Officer at Äripäev / Bonnier Merilin has played a huge role in my design career. I started my career as digital designer 8 years ago under the Merilin's leadership in Delfi.ee. I couldn’t wish for a better leader at that time. Her precision, ambition, and leadership skills made me work better and harder every day! She is equally proficient at design and leadership. She can deliver more than expected, better than expected. Thank you.
Keith MargusSenior Digital Designer at Ogilvy Australia